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Posted: April 4, 2018

The idea of "finding your purpose" is not a new one, but the fact that it's popular discussion at a corporate level is in part due to one man, Simon Sinek.  Sinek has authored several books, but the two most prominent are Start with Why and Find your Why.  While book sales are one way of tracking the stickiness of an idea, so are video views, and his TedX talk on some aspects of the book is, at last count,

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